Goals and Benefits

Your Goals

Your Strategy

Your Benefits

Maximize your deduction; minimize the gift details

Use cash to make your gift to the Red Cross

Claim your deduction against a larger portion of your adjusted gross income and make an immediate impact on the Red Cross

Afford a larger gift to the Red Cross – and avoid capital gains liability

Give appreciated stock or bonds held over one year

Buy low and give high – make a gift that costs you less than the benefit it delivers to us, while avoiding capital gains tax

Make a gift for the Red Cross 's future that doesn't affect your cash flow or portfolio now

Put a bequest in your will (cash, specific property, or a share of the estate residue)

Today – a gift that costs you and your family nothing. Tomorrow – an estate tax deduction

Retain income benefits from the assets you give to the Red Cross – thus afford a larger gift

Make a contribution to our pooled income fund. Create a charitable gift annuity or a charitable remainder annuity trust or unitrust

Receive income for your lifetime; receive a charitable deduction; diversify your holdings

Reduce high tax liability now; gain additional income later

Establish a deferred gift annuity

A larger deduction and a higher income rate than other life-income gifts offer

Tap one of the most valuable assets in your portfolio to make a gift to the Red Cross

Use real estate to make your gift to the Red Cross

Avoid capital gains tax, receive an income tax deduction – and have the option of a gift that doesn't affect your lifestyle

Reduce gift and estate taxes and control the timing of passing assets to your children and grandchildren

Create a charitable lead trust which supports programs at the Red Cross for a fixed, finite period with the principal going to your heirs.

Reduce gift and estate taxes, and freeze the taxable value of growing assets before they pass to your family

Avoid capital gains liability on the transfer of a business or partnership interest

Contribute the partnership interest or closely-held stock to the Red Cross

Avoid capital gain liability, receive an income tax deduction, and utilize a gift asset you may have overlooked

Locate an overlooked asset that you can easily give to the Red Cross

Name the Red Cross as beneficiary of your retirement plan; leave other assets to family

Eliminate income tax on retirement plan assets; free up other property to pass to your heirs

Make an endowment gift from income rather than capital

Create a new life insurance policy, or donate a paid-up policy whose coverage you no longer need

Increase your ability to make a significant gift to the Red Cross